A testament to the brazen feminine spirit, s t e e l e . is the contemporary Australian fashion label that exists to inspire confidence through strength in one’s femininity.
Created for the modern sophisticate, we offer a curated collection of womenswear that favours commanding silhouettes, striking patterns, and above all, a strong sense of versatility.
Defining the delicate balance between whimsical femininity and a distinct contemporary edge, the s t e e l e . brand has evolved to become a leading force in the Australian fashion industry.
Our brand is represented in leading retailers both nationally and internationally, whilst forging its own strong online presence through the s t e e l e . e–boutique.
“Confidence is feeling natural and effortless. I believe our modern wardrobes should reflect the world we live in and versatility is key. So, the duality of sophistication and wearability in our design process is paramount.”
– Founder, Jessica Reid.Shop The Collection